EP95: Marc Von Musser - Why You Need To Have A Proven Strategy

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Stop selling and start serving people to their dream.

Our returning guest, Marc Von Musser, the Director of Sales at Clients on Demand, has a completely new and innovative approach to sales.

He has been transforming and elevating both the sales profession while helping businesses and salespeople learn how to enroll more effectively than traditional sales without pressure.

His strategies work incredibly well even if you hate selling or even if you have never done selling.

He has helped thousands of companies large and small grow their profits by over 100%, 500% and even 1000%.

During this interview, you’ll discover…

  • The importance of having the ability to enroll your ideal clients
  • What are you willing to invest in yourself
  • What is the code of influence in getting the right people

To learn more about Clients on Demand, visit here.

For Marc's Facebook Page, click here.

For his LinkedIn, explore here.

For his Twitter, discover here.

EP94: Ken Blanchard - How To Become A Proactive Leader

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Being a proactive leader tends to make a lasting impact on a company and the people in it. 

The One Minute Manager author, Ken Blanchard together with Susan Fowler, who are the lead developers for the Situational Self Leadership Program, teach individuals the mindset and skill set they need to become empowered, proactive self leaders who take control of their own success and are committed to getting results for their organization.

The success of the company’s strategic initiatives depends on the commitment and proactive behavior of those on the front lines.

During this interview, you’ll discover…

  • The importance of accepting responsibility and taking initiative
  • Why proactive actions can help you have a greater sense of well-being
  • What is the purpose of power and the ability to do more good

To learn more about Ken, visit his website here.

For his Facebook, explore here.

For his LinkedIn page, check this link.

For his YouTube Channel, watch here.

To learn more about Susan Fowler, click here.

For her Facebook, check this out.

For her LinkedIn page, discover here.

To buy Ken and Susan's book, Self Leadership and the One Minute Manager, buy here.

EP93: Scott Adams - Persuasion Techniques That Will Improve Your Business & Life

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What if you can get anyone to do whatever you want?

Scott Adams, creator of the Dilbert comic strip and the author of several nonfiction works of satire, commentary, and business, is an expert persuader for many years and learned all the techniques of hypnosis in his 20s.

He predicted in 2015 that Donald Trump would win the U.S. Presidential election because he is a master persuader in all kinds of fields.

With the big success of being a cartoonist, he used his message of persuasion through some of his Dilbert comic strips.

During this interview, you’ll discover…

  • The importance of paying attention to your talent stack
  • Why a little encouragement can change the world
  • Why rational facts can be used to your advantage

To learn more about Scott, visit his website here.

For his blog page, click here.

For his Facebook page, discover here.

For his Twitter, explore here.

To buy his book, Win Bigly: Persuasion in a World Where Facts Don't Matter, check out this link.

EP92: Thor Conklin - The Formula To Effective Strategy & Execution

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How do you add value to others?

Thor Conklin, who is an entrepreneur, keynote speaker and an Executive and Corporate training coach, offers customized, one-on-one executive mentoring & consulting programs, onsite team training programs and live events like the Business Execution Summit.

He adds value to others through speaking, teaching and sharing (including as a host of The Peak Performers podcast) what he has learned with other entrepreneurs and business leaders.

His top 15 clients had a combined revenue of $12.7 Billion USD with operations in over 100 countries worldwide.

During this interview, you’ll discover…

  • The importance of taking ownership and responsibility
  • Several approaches to mastering the science of execution
  • Identifying & eliminating the obstacles that stand between you and your success

To learn his website, visit here.

For his LinkedIn page, click here.

For his Facebook page, discover here.

For his Twitter, explore here.

For his podcast, listen here.

To get in touch with Thor, feel free to email him at info@ThorConklin.com.

EP91: Kristine Carlson - How To Cope With Major Life Changes

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When was the last time you had to deal with a major change?

Kristine Carlson, New York Times best-selling author and world-renowned speaker, has gone through a lot of grief and heartbreak especially the loss of her husband many years ago, but she still manages to bounce back through all of her life’s changes.

Her mission expands upon the phenomenal success of her late husband Dr. Richard Carlson’s work in the Don’t Sweat the Small Stuff series.

Today, she helps thousands of people by spreading her message of waking up to life with joy and gratitude amidst the ups and downs of their earthly existence.

During this interview, you’ll discover…

  • The importance of letting go of outcomes and expectations
  • Why having a ritual and figuring out what inspires you will get you through life
  • How spending time on what you're passionate about will keep you grounded

To learn more about Kristine, visit here

For her LinkedIn page, discover here.

For her Facebook, click here.

For her Twitter, explore here.

For her Youtube Channel, watch here.

Enjoy a daily dose of Don't Sweat Wisdom for thirty days in your inbox, sign up for free here.

To buy her book, Don't Sweat the Small Stuff, go here.

EP90: Mark Divine - Establishing Your Core Values To Achieve Your Goals

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Focus.

To commit ourselves and direct it onto the things that really matter.

Our guest, Mark Divine, a genuine American hero, former Commander in the Navy Seals, Creator of the Unbeatable Mind Academy, and best-selling author of many books including, The Way of the Seal, developed a very unique and effective set of tools and methodology that integrates some best practices and innovations which enhanced one's skills to conquer physical, mental, emotional, intuitional and spiritual demands of life.

It has resulted in over a 90% success rate for the Spec Ops candidates.

Today, it is taught to executives and corporate teams, tops sports teams, athletes, professionals, first responders and warriors from around the world.

During this interview, you’ll discover…

  • The importance of simplifying everything to focus on the right target
  • How breath work, meditation, visualization and journaling can grow your mind
  • How evolving yourself and leadership will help create a positive global impact

To learn more about Mark, visit here.

To check out his website, click here.

To listen to his Unbeatable Mind podcast, check this out.

For his LinkedIn page, discover here.

For his Instagram, explore here.

To buy his book, The Way of the Seal, go here.

EP89: Matt Conway - Changing Your Mindset For Success

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Growth mindset.

It is the belief that our abilities can be developed through dedication and hard work.

After knocking hundreds of cold calls and facing massive rejections everyday as a young inside sales person, our guest, Matt Conway (aka “That Access Chap) decided to change his mindset.

It was the start of his journey into researching effective ways of getting the attention of C-suite executives.

He predictably replicated success and had the privilege of training, coaching and consulting with people to the point where they get better results faster.

His clients accelerated their sales cycles by 6x and improved their win rates and won bigger deals.

During this interview, you’ll discover…

  • The importance of marketing yourself
  • How to focus your prospecting efforts at the right level and role
  • The faster and more effective way of getting 'executive access' at your target accounts

To find out more about Matt, visit here.

For his LinkedIn page, go here.

To get in touch with Matt, email him at matt@thataccesschap.com.

EP88: Brad Smith - How Automation Techniques Grow Your Business Faster

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Marketing.

It’s not an instant result. It takes time.

Brad Smith, founder of HylthLink.com and Conversionlinks.com, created and grew his own Health & Fitness website to a six figure business by utilizing online word of mouth referrals and connecting with other local health owners.

By adding automation to his clients' website, they can increase leads, automatically follow up and get more paying customers without having to work more.

He increased his clients conversion rate from 1% to 8%. In some cases, even 15% and started gaining revenue.

During this interview, you’ll discover…

  • Why setting up an automation channel will help your business
  • The importance of proving your concept before building it
  • Why follow up is key in building your brand

To learn more about his website, visit https://www.automationlinks.com/.

For his Free Trial Software, check out https://www.automationlinks.com/thoughtleader/.

For his LinkedIn page, explore here.

For his Facebook, click here.

EP87: Nick Koumalatsos - Turning Adversity Into An Advantage

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Juvenile Detention.

It’s a dark and scary place for people under the age of majority.

Nick Koumalatsos had to struggle being in that place at the age of 12.

Because of his troubled youth, he had to seek legal counsel just to be accepted. But it didn’t stop him from being positive about his future.

It was his perseverance through adversity that set the tone for the things to come.

He joined the Marine Corps at 19 and went on to become a 12-year Special Operations Marine Corps veteran.

His military career prepared him for his successful leadership and strategic operational planning.

Today, he is the CEO of two successful businesses.

During this interview, you’ll discover…

  • How adversity helps you become a better entrepreneur
  • The importance of meeting your clients' needs
  • Why positivity & flexibility is your key to business success

To learn more about Nick, visit here.

For his Youtube channel, check this out.

For his Facebook, click here.

For his Instagram, explore here.

For his Twitter, discover here.

To buy his books, USMC Prep & Raider Prep, click this link

EP86: Adele Spraggon - How Letting Go Of Your Old Patterns Benefits You

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Human beings are pattern makers.

But that does not mean that we are stuck with the ones that we create.

Adele Spraggon, CEO of Shaped Within, quit her three viable businesses, decided to journal and got the answers that she wanted. Her journal went on to outline a simple yet highly effective technique that removes unwanted patterns.

Today, she helps clients break through their leadership blocks and discover their potential and true purpose.

They applied her four step technique and immediately started to get their lives back and made their dreams a reality.

During this interview, you’ll discover…

  • The importance of creating a unique intellectual property
  • What are the four step techniques and how it works
  • The benefits of removing unwanted patterns

To learn more about Adele, visit here.

For her LinkedIn page, go here.

To download her free Ultimate Success Guide, click here.

For her Facebook, check this out.

For her Twitter, discover here.

EP85: Michael Bungay Stanier - Making Sacrifices For Business Success

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It is rare that a person understands exactly how much they will have to forfeit while growing their business.

Michael Bungay Stanier, founder and senior partner of Box of Crayons, a training company that gives busy managers the practical tools to coach in 10 minutes or less, has some sacrifices and challenges that he faced himself.

After he was rejected by a fancy New York publisher, he decided to self-publish his book and it tripled the number of sales inquiries for his training company.

As a result, his revenue went up 82 percent.

He also took off a program that he loved from his website called, Presentation Genius, which generated $300,000 in revenue just to focus on his own brand, which is to create content around coaching skills for managers.

During this interview, you'll learn...

  • How persistence will help you in building your profile
  • The importance of focusing on what it is you really have to offer and validate it
  • Why your strategy should be like “bullets and cannonballs”

To find out more about Michael, visit here.

For his Facebook page, click here.

To check out his Twitter, explore here.

For his LinkedIn page, go here.

For his Youtube channel, check this out.

To buy his book, The Coaching Habit, click this link.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP84: Dr. Ivan Misner - How Building Relationships Will Generate Referrals & Sales

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Networking.

It is important in sales, whether you are selling your products, services or yourself as a potential partner.

But the key focus of networking is to start viewing your relationships with key clients and contacts as a partnership and cultivate it as such.

You have to stop the sales pitch and start a conversation.

As for our guest, Dr. Ivan Misner, the founder and chairman of the business networking organization, BNI, he found a way to add value to his client relationships which helped him generate countless referrals and increased sales over time.

During this interview, you'll discover...

  • What is the VCP process and how it works
  • The importance of finding the right peers with the same goals as you
  • Why networking matters more than you think

To find out more about Dr. Misner, visit here.

To read his blog, visit https://ivanmisner.com/.

To sign up for BNI, check out http://BNI.com.

For his LinkedIn page, go here.

For his Facebook, visit this link.

To check out his Twitter, explore here.

For his Google+, discover here.

For his Youtube channel, Networking For Success, check this out.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP83: Dr. Shahab Anari - How To Expand Your Realm Of Influence

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How do you market yourself?

Expanding your influence is not something that happens to people who remain still.

Being eager about trying new things, forming new connections, and meeting new people are ways to become more influential.

As for Dr. Shahab Anari, he mastered the concept of the “sweet spot” and that brought him a stream of revenue.

He leveraged his business to new techniques and that helped him spread his message to a larger audience.

During this interview, you'll discover...

  • How to identify your primary target audience and develop your platform
  • The importance of finding your marketing material that will help increase your field of connections
  • Three expert action steps to improve your business and leadership skills

To find out more about Dr. Anari, visit here.

For his LinkedIn page, go here.

For his Facebook, visit this link.

To check out his Twitter, explore here.

For his Instagram, click here.

If you'd like to email Dr. Anari, his email address is info@shahabanari.com.

To buy his book, Ignite Your Life, click here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP82: David Priemer - How The Secret Infomercial Formula Can Increase Your Sales

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The George Foreman Grill.

Proactiv.

P90X.

Do they sound familiar?

Well, chances are they do.

These are infomercial products that have been consistently branded on our minds, either late at night or during weekday afternoons, for years.

Well, the continuous promotion worked because they all make hundreds of millions of dollars annually and in the case of Proactive, it generated a reported $1 billion in 2015.

But how?

Aren't most infomericals typically over-the-top, poorly produced TV programs that lack any sort of value?

According to our guest, David Priemer, who is the founder of Cerebral Selling, they actually have a clever structure that transforms viewers to buyers.

During this interview, you'll discover...

  • Step-by-step what the Secret Infomercial Formula is and how it can help you
  • The importance of clarity in how you present your brand to the world
  • Why you should use the exclusionary principle in regards to clients

To find out more about David, visit here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP81: Dr. Nido Qubein - How To Create Loyal Advocates For Your Business

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12 words or less.

According to our guest, Dr. Nido Qubein, who is a renowned speaker and President of High Point University, if you can't effectively describe what you do and what your company is about in a few words, prospects will not become your clients.

He feels that if people are confused, they won't repeat what you do to others which will hurt your chance of developing a loyal following.

During this interview, you'll learn...

  • How to create a defined understanding of what you do and how it can people others
  • What questions to ask to find out what truly matters to your prospects in order to craft relevant marketing messages for them
  • The importance of correctly interpreting the value of what you offer so it can powerfully resonate with future customers

To find out more about Dr. Qubein, visit here.

To learn about High Point University, check this out.

To watch Dr. Qubein's video interviews with notable guests such as Seth Godin, John Maxwell, Malcolm Gladwell and others, go to this website.

To buy his books, click this link.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP80: Jeff Lohnes - How To Talk Like TED

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Do you have an idea that is worth spreading?

If you do, you're not alone.

TED, which is a media organization that posts talks online and through conferences, has had many exceptional speakers contribute over the years.

But, to be a part of a TED or TEDx talk, there's a certain formula that you must adopt.

It's powerful and will no doubt captivate almost any audience you want to connect with.

Our guest, TEDx Toronto Program Director, Jeff Lohnes, will shed some light on it and discuss...

  • Why authenticity is key when connecting with audiences
  • The power of giving the crowd information they need and want to know
  • Why you should strive to inform, entertain and inspire

To find out more about Jeff & his speaker agency, visit here.

To learn about TEDx Toronto, click this link.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP79: Rivers Corbett - Why Business Is A Dating Game

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Do you have a significant other?

Do you remember the honeymoon phase of that relationship?

It probably involved you having a strong focus on doing whatever you could to make the love of your life happy.

Well, it's similar to business where you do your best to serve your customers.

According to our guest, Rivers Corbett, the host of the Startup Canada podcast, you must do whatever you can to remain in the honeymoon stage with your clients.

During this interview, you'll also learn...

  • The importance of having the appropriate and consistent messaging that resonate with your customers
  • Why clarity is a true difference maker in how you communicate with potential clients
  • Why you should always zag when everyone else zigs

To find out more about Rivers, visit here.

To sign up for Rivers' Rockstar Mastermind, click this link.

You can listen to the Startup Canada podcast here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP78: John King - How To Focus & Make Powerful Business Decisions

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Do you have shiny object syndrome?

Many entrepreneurs do.

They're working away on an opportunity then when presented with a new and more attractive one they focus on that one until the next great thing comes along.

At that rate, it's tough to build traction since you're alway leapfrogging.

Our guest today, John King, who is the co-author of Tribal Leadership and a former ballroom dancer, believes it's by understanding your priorities that can help you concentrate on the opportunities that are truly worth your time.

During this interview, you'll discover...

  • The five levels of priority that will allow you to make better decisions
  • How you can learn a lot about business partnerships through ballroom dancing
  • The importance of making connections with the leaders of tomorrow

To find out more about John, visit here.

You can also email John at johnkingpartners@gmail.com.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP77: Russ Ruffino - Why You Should Use Premium Pricing

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How much do you charge?

You see, many entrepreneurs make the mistake of selling their product or service at a low price which sometimes attracts more customers than they can handle and people who don't take their investment seriously which can ultimately lead to them becoming a nightmare to deal with.

When clients are not paying much, the stakes are usually not high enough for them to care.

Also, when there are too many customers to assist, your customer service quality will likely take a hit if you don't have the workforce to support them.

According to our guest, Russ Ruffino, owner of Clients On Demand, the solution is to offer premium pricing for your offerings.

He's found when you charge more and people see your value, they'll buy and are more willing to actually do the work.

The beauty of this strategy is that not only will you be working with less clients, but you'll be associating yourself with winners, make more money and have great impact because you're helping people who are committed to getting results.

During this interview, you'll discover...

  • What questions to ask yourself before implementing premium pricing
  • Why you should focus on your clients' results FIRST
  • The importance of thinking in outcomes for yourself and your customers

To find out more about Russ, visit here.

You can check out his Clients On Demand podcast here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP76: James Altucher - Why The Plus, Minus & Equal Technique Is Key To Peak Performance

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Who is in your network?

Do you know what value those people bring?

If you're serious about achieving a new level of excellence in your business and life, it's time to evaluate who you connect with and how those relationships can positively affect you and others.

Our guest, James Altucher, who is an immensely successful podcaster, author and investor, has a technique he uses to help himself achieve goals, experience peak performance and help others.

It's about knowing the Plus, Minus and Equals in your network.

During this interview, you'll learn...

  • What the Plus, Minus, Equal technique is about and how it can help with your decision making
  • The importance of teaching your processes in a public forum
  • Why your actions follow your intentions and why you must choose wisely

To find out more about James, go here.

To listen to The James Altucher Show podcast, visit this link.

To buy his books, investigate here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.