EP87: Nick Koumalatsos - Turning Adversity Into An Advantage

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Juvenile Detention.

It’s a dark and scary place for people under the age of majority.

Nick Koumalatsos had to struggle being in that place at the age of 12.

Because of his troubled youth, he had to seek legal counsel just to be accepted. But it didn’t stop him from being positive about his future.

It was his perseverance through adversity that set the tone for the things to come.

He joined the Marine Corps at 19 and went on to become a 12-year Special Operations Marine Corps veteran.

His military career prepared him for his successful leadership and strategic operational planning.

Today, he is the CEO of two successful businesses.

During this interview, you’ll discover…

  • How adversity helps you become a better entrepreneur
  • The importance of meeting your clients' needs
  • Why positivity & flexibility is your key to business success

To learn more about Nick, visit here.

For his Youtube channel, check this out.

For his Facebook, click here.

For his Instagram, explore here.

For his Twitter, discover here.

To buy his books, USMC Prep & Raider Prep, click this link

EP86: Adele Spraggon - How Letting Go Of Your Old Patterns Benefits You

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Human beings are pattern makers.

But that does not mean that we are stuck with the ones that we create.

Adele Spraggon, CEO of Shaped Within, quit her three viable businesses, decided to journal and got the answers that she wanted. Her journal went on to outline a simple yet highly effective technique that removes unwanted patterns.

Today, she helps clients break through their leadership blocks and discover their potential and true purpose.

They applied her four step technique and immediately started to get their lives back and made their dreams a reality.

During this interview, you’ll discover…

  • The importance of creating a unique intellectual property
  • What are the four step techniques and how it works
  • The benefits of removing unwanted patterns

To learn more about Adele, visit here.

For her LinkedIn page, go here.

To download her free Ultimate Success Guide, click here.

For her Facebook, check this out.

For her Twitter, discover here.

EP85: Michael Bungay Stanier - Making Sacrifices For Business Success

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It is rare that a person understands exactly how much they will have to forfeit while growing their business.

Michael Bungay Stanier, founder and senior partner of Box of Crayons, a training company that gives busy managers the practical tools to coach in 10 minutes or less, has some sacrifices and challenges that he faced himself.

After he was rejected by a fancy New York publisher, he decided to self-publish his book and it tripled the number of sales inquiries for his training company.

As a result, his revenue went up 82 percent.

He also took off a program that he loved from his website called, Presentation Genius, which generated $300,000 in revenue just to focus on his own brand, which is to create content around coaching skills for managers.

During this interview, you'll learn...

  • How persistence will help you in building your profile
  • The importance of focusing on what it is you really have to offer and validate it
  • Why your strategy should be like “bullets and cannonballs”

To find out more about Michael, visit here.

For his Facebook page, click here.

To check out his Twitter, explore here.

For his LinkedIn page, go here.

For his Youtube channel, check this out.

To buy his book, The Coaching Habit, click this link.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP84: Dr. Ivan Misner - How Building Relationships Will Generate Referrals & Sales

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Networking.

It is important in sales, whether you are selling your products, services or yourself as a potential partner.

But the key focus of networking is to start viewing your relationships with key clients and contacts as a partnership and cultivate it as such.

You have to stop the sales pitch and start a conversation.

As for our guest, Dr. Ivan Misner, the founder and chairman of the business networking organization, BNI, he found a way to add value to his client relationships which helped him generate countless referrals and increased sales over time.

During this interview, you'll discover...

  • What is the VCP process and how it works
  • The importance of finding the right peers with the same goals as you
  • Why networking matters more than you think

To find out more about Dr. Misner, visit here.

To read his blog, visit https://ivanmisner.com/.

To sign up for BNI, check out http://BNI.com.

For his LinkedIn page, go here.

For his Facebook, visit this link.

To check out his Twitter, explore here.

For his Google+, discover here.

For his Youtube channel, Networking For Success, check this out.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP83: Dr. Shahab Anari - How To Expand Your Realm Of Influence

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How do you market yourself?

Expanding your influence is not something that happens to people who remain still.

Being eager about trying new things, forming new connections, and meeting new people are ways to become more influential.

As for Dr. Shahab Anari, he mastered the concept of the “sweet spot” and that brought him a stream of revenue.

He leveraged his business to new techniques and that helped him spread his message to a larger audience.

During this interview, you'll discover...

  • How to identify your primary target audience and develop your platform
  • The importance of finding your marketing material that will help increase your field of connections
  • Three expert action steps to improve your business and leadership skills

To find out more about Dr. Anari, visit here.

For his LinkedIn page, go here.

For his Facebook, visit this link.

To check out his Twitter, explore here.

For his Instagram, click here.

If you'd like to email Dr. Anari, his email address is info@shahabanari.com.

To buy his book, Ignite Your Life, click here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP82: David Priemer - How The Secret Infomercial Formula Can Increase Your Sales

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The George Foreman Grill.

Proactiv.

P90X.

Do they sound familiar?

Well, chances are they do.

These are infomercial products that have been consistently branded on our minds, either late at night or during weekday afternoons, for years.

Well, the continuous promotion worked because they all make hundreds of millions of dollars annually and in the case of Proactive, it generated a reported $1 billion in 2015.

But how?

Aren't most infomericals typically over-the-top, poorly produced TV programs that lack any sort of value?

According to our guest, David Priemer, who is the founder of Cerebral Selling, they actually have a clever structure that transforms viewers to buyers.

During this interview, you'll discover...

  • Step-by-step what the Secret Infomercial Formula is and how it can help you
  • The importance of clarity in how you present your brand to the world
  • Why you should use the exclusionary principle in regards to clients

To find out more about David, visit here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP81: Dr. Nido Qubein - How To Create Loyal Advocates For Your Business

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12 words or less.

According to our guest, Dr. Nido Qubein, who is a renowned speaker and President of High Point University, if you can't effectively describe what you do and what your company is about in a few words, prospects will not become your clients.

He feels that if people are confused, they won't repeat what you do to others which will hurt your chance of developing a loyal following.

During this interview, you'll learn...

  • How to create a defined understanding of what you do and how it can people others
  • What questions to ask to find out what truly matters to your prospects in order to craft relevant marketing messages for them
  • The importance of correctly interpreting the value of what you offer so it can powerfully resonate with future customers

To find out more about Dr. Qubein, visit here.

To learn about High Point University, check this out.

To watch Dr. Qubein's video interviews with notable guests such as Seth Godin, John Maxwell, Malcolm Gladwell and others, go to this website.

To buy his books, click this link.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP80: Jeff Lohnes - How To Talk Like TED

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Do you have an idea that is worth spreading?

If you do, you're not alone.

TED, which is a media organization that posts talks online and through conferences, has had many exceptional speakers contribute over the years.

But, to be a part of a TED or TEDx talk, there's a certain formula that you must adopt.

It's powerful and will no doubt captivate almost any audience you want to connect with.

Our guest, TEDx Toronto Program Director, Jeff Lohnes, will shed some light on it and discuss...

  • Why authenticity is key when connecting with audiences
  • The power of giving the crowd information they need and want to know
  • Why you should strive to inform, entertain and inspire

To find out more about Jeff & his speaker agency, visit here.

To learn about TEDx Toronto, click this link.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP79: Rivers Corbett - Why Business Is A Dating Game

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Do you have a significant other?

Do you remember the honeymoon phase of that relationship?

It probably involved you having a strong focus on doing whatever you could to make the love of your life happy.

Well, it's similar to business where you do your best to serve your customers.

According to our guest, Rivers Corbett, the host of the Startup Canada podcast, you must do whatever you can to remain in the honeymoon stage with your clients.

During this interview, you'll also learn...

  • The importance of having the appropriate and consistent messaging that resonate with your customers
  • Why clarity is a true difference maker in how you communicate with potential clients
  • Why you should always zag when everyone else zigs

To find out more about Rivers, visit here.

To sign up for Rivers' Rockstar Mastermind, click this link.

You can listen to the Startup Canada podcast here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP78: John King - How To Focus & Make Powerful Business Decisions

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Do you have shiny object syndrome?

Many entrepreneurs do.

They're working away on an opportunity then when presented with a new and more attractive one they focus on that one until the next great thing comes along.

At that rate, it's tough to build traction since you're alway leapfrogging.

Our guest today, John King, who is the co-author of Tribal Leadership and a former ballroom dancer, believes it's by understanding your priorities that can help you concentrate on the opportunities that are truly worth your time.

During this interview, you'll discover...

  • The five levels of priority that will allow you to make better decisions
  • How you can learn a lot about business partnerships through ballroom dancing
  • The importance of making connections with the leaders of tomorrow

To find out more about John, visit here.

You can also email John at johnkingpartners@gmail.com.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP77: Russ Ruffino - Why You Should Use Premium Pricing

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How much do you charge?

You see, many entrepreneurs make the mistake of selling their product or service at a low price which sometimes attracts more customers than they can handle and people who don't take their investment seriously which can ultimately lead to them becoming a nightmare to deal with.

When clients are not paying much, the stakes are usually not high enough for them to care.

Also, when there are too many customers to assist, your customer service quality will likely take a hit if you don't have the workforce to support them.

According to our guest, Russ Ruffino, owner of Clients On Demand, the solution is to offer premium pricing for your offerings.

He's found when you charge more and people see your value, they'll buy and are more willing to actually do the work.

The beauty of this strategy is that not only will you be working with less clients, but you'll be associating yourself with winners, make more money and have great impact because you're helping people who are committed to getting results.

During this interview, you'll discover...

  • What questions to ask yourself before implementing premium pricing
  • Why you should focus on your clients' results FIRST
  • The importance of thinking in outcomes for yourself and your customers

To find out more about Russ, visit here.

You can check out his Clients On Demand podcast here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP76: James Altucher - Why The Plus, Minus & Equal Technique Is Key To Peak Performance

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Who is in your network?

Do you know what value those people bring?

If you're serious about achieving a new level of excellence in your business and life, it's time to evaluate who you connect with and how those relationships can positively affect you and others.

Our guest, James Altucher, who is an immensely successful podcaster, author and investor, has a technique he uses to help himself achieve goals, experience peak performance and help others.

It's about knowing the Plus, Minus and Equals in your network.

During this interview, you'll learn...

  • What the Plus, Minus, Equal technique is about and how it can help with your decision making
  • The importance of teaching your processes in a public forum
  • Why your actions follow your intentions and why you must choose wisely

To find out more about James, go here.

To listen to The James Altucher Show podcast, visit this link.

To buy his books, investigate here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP75: Alexander Jutkowitz - How Strategic Storytelling Can Benefit Your Business

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Storytelling.

It's been apart of the human experience ever since we first inhabited the Earth.

There's something about telling great stories that will always touch our hearts and minds.

Businesses today are realizing how telling those tales, with a plan in mind that has a defined outcome, can positively affect their profits.

During this interview, our guest, Alexander Jutkowitz, who is the author of The Strategic Storyteller, will share...

  • Why you should tell your stories with intent to make them scalable for your business
  • Why the power of telling ongoing stories is important to remain relevant
  • Why your content must always strive to provide wisdom, wonder and delight

To find out more about Alexander, visit here.

To buy his book, The Strategic Storyteller, click this link.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP74: Andrew Warner - How To Stop Sabotaging Your Success

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Your inner critic.

If you let it, it can run the show.

Once that happens, its sheer power can leave nothing but destruction in its path.

Your hopes, your dreams and your business success can all disappear if the critic persuades you to play it safe and small.

However, according to our guest, Andrew Warner of the highly successful entrepreneur interview-based podcast, Mixergy, you do have a choice.

During a fascinating live interview with Nicky Billou from the Fireside Conference in Bancroft, Ontario, Canada, Andrew shares the following...

  • How asking questions can neutralize your inner critic or as Warner puts it, your “countermind”
  • How the use of “guru beads” can keep you focused and tame your negative thoughts
  • The importance of being aware of the ONE thing you want to do

To find out more about Andrew & his Mixergy podcast, visit here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP73: Victor Menasce - Why You Should Add A Zero To Your Business

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What's your big revenue goal?

Now, add a zero to it.

According to our guest, real estate investing expert and author, Victor Menasce, every time he does that, it gives him an extra kick to strategically think what he needs to do to make that goal a reality.

What resources will he require? What people must be in place to help him attack his deficiencies?

So, if going to the next level is what you seek, adding a zero to go along with structured thinking and planning can assist you in getting there faster.

During this interview, you'll learn...

  • The value of planning for the finish and applying millimetre tweaks along the way
  • The importance of consistency and practice applied towards your core genius
  • Why you shouldn't force your business growth

To find out more about Victor, visit here.

To buy his book, Magnetic Capital, click this link.

For more information on Victor's goal setting retreat in the Mayan Riviera, check this out.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP72: Peter Boolkah - Why Isolating Yourself Is Harmful To Your Business

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Loneliness.

As an entrepreneur, you probably feel this sometimes especially when your business is going through some bumps.

It's easy to go into a negative spiral and fall deeper into a rabbit hole when you don't have a supportive network around you.

This is why our guest, Transition coach, Peter Boolkah, says you don't have to do this alone.

There are great people and resources out there that can help you on your entrepreneurial journey.

During this interview, you'll discover...

  • Why you should ditch your ego and surround yourself with people who are more successful than you
  • Why you shouldn't be afraid of investing in your own education
  • Why having a scarcity mindset isn't helping your business

To find out more about Peter, visit here.

To view his YouTube channel, check out this link.

To listen to his podcast, click here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP71: Dr. Jason Selk - Why You MUST Discover Your Competitive Edge

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What's your ONE THING?

That quality which separates you from your competiton.

The superpower you're WORLD CLASS at.

For our guest, Dr. Jason Selk, he wanted to be the BEST sports psychologist consultant in the world.

Well, it became reality.

It happened because he created a groundbreaking Mental Training Program for athletes, coaches and eventually business people.

At one point, the word spread so wide that the St. Louis Cardinals baseball team hired him as their Director of Sports Psychology. Under his watch, the club would win two World Series titles.

During this interview, you'll discover...

  • The importance of finding your unique competitive edge so you can become a profitable go-to expert
  • Why it's crucial to use your expertise to create products that people actually want
  • Why you must be open to leveraging your knowledge to different audiences to increase your revenue streams and grow your platform

To find out more about Jason, visit here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP70: Todd Stottlemyre - Success Secrets From A World Series Champion

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Major League Baseball.

Playing on that elite level is a dream for millions of boys around the world.

However, for many of them, it remains a fantasy.

Not for former World Series Champion pitcher, Todd Stottlemyre.

He lived the dream for 14 seasons including reaching the pinnacle of success by winning two championships with the Toronto Blue Jays.

Today, as a motivational speaker and author of his new book, Relentless Success: 9-Point System for Major League Achievement, he's helping people maximize their ultimate potential so they can achieve the goals and life they truly want.

During this interview, you'll learn...

  • How the heartbreaking story of Todd's younger brother fuelled his fire to succeed
  • The 9 things you need to achieve your most desired goals
  • Why the power of NOW is crucial in building momentum for any dream you want to make into reality

To find out more about Todd, visit here.

To buy his book, Relentless Success: 9-Point System for Major League Achievement, check out this link.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP69: Chad E. Cooper - Why Reframing Your Language & Mindset Can Benefit Your Business

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Think about the language you use daily.

Is it encouraging or deflating?

For example, there's a big difference in saying, “I have to go work out with my family” versus “It's playtime in the gym with my family.”

Our guest, Chad E. Cooper, who is a professional speaker & author that retired from Microsoft at age 35, has figured this out.

He feels by using empowering language and changing your mindset, it can unlock your potential, help you better identify your purpose and core values which ultimately affect your business decisions. 

During this interview, you'll also learn...

  • Why the negative stories in your head are preventing you from achieving greatness
  • How thinking of 3 to 5 of the happiest memories of your life can help you discover your purpose
  • Why saying the words, “One More Step” can be the difference between you quitting and achieving incredible accomplishments

To find out more about Chad, visit here.

To buy his book, Time Isn't The Problem, You Are, check out this link.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.

EP68: Charlie Plumb - Business Problem Solving Tips From A Former Prisoner Of War

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Distractions.

In our chaotic world today, they are everywhere.

Unfortunately, somewhere along the line we lost the importance of having solitude in our lives.

For our guest, former Navy fighter pilot and POW, Captain Charlie Plumb, time to himself was all that he had.

On his 75th mission over North Vietnam, his plane was shot down then he was captured and tortured. He spent the next 2,103 days as a Prisoner Of War in an 8-by-8 foot cell.

Throughout his nearly 6 years of captivity, he learned some powerful lessons that not only saved his life but can help you in your business today.

During this fascinating interview, you'll discover...

  • How solitude can help stimulate creative solutions to business problems
  • Why you should look at challenges as puzzles to complete
  • The importance of not battling adversity alone

To find out more about Charlie, visit here.

To learn about the 10 Step Authority Marketing Blueprint, visit AuthorityRocks.com.