Don't be fooled.

Whether you're at a Disney resort or cruise, the way you're treated as a customer has been well strategized years before you even handed over your credit card number to Mickey Mouse.

Our guest today, Shep Hyken, who is a New York Times best-selling author and customer service expert himself, has been paying attention and will pass on some success tips he's learned from Mickey and his friends and he'll share some from his own esteemed career as well.

During this interview, you'll discover...

  • The 3 jobs Disney employees must do well and the 2 of those you must focus on
  • Why you shouldn't deliver an over-the-top WOW customer service experience for your clients
  • The key ingredients to differentiate yourself as a thought leader so customers will flock to you FIRST

To find out more about Shep, visit here.

To check out his training program, click this link

To learn about the 10 Step Authority Marketing Blueprint mentioned in this episode, visit