What are you great at?

What superpower do you possess that can help others immensely while also putting money in your own pocket?

For most people, finding their profitable niche is a long process, but once it's discovered it can lead to terrific opportunities.

Just ask Corry McClure.

Today, she helps trainers design programs that leverage their expertise to attract government funding for initiatives such as the Canada Job Grant.

It took Corry years to arrive at her niche, but now it's growing bigger and better.

During this interview, you'll learn...

• Why you need to be clear about your purpose

• The importance of knowing your niche audience and how to provide it with simple business solutions

• The power of being a part of a like-minded community to help boost your success

To find out more about Corry, visit here.

To see if you qualify to work with her, email corry@couris.ca.

For information on the Canada Job Grant, click here.

To read about the eCircle Academy Immersions visit EcircleAcademy.com. If you're interested in attending, use the code, TOBTL22.

Be yourself.

You've heard that cliche a million times.

But, in the case of fitness entrepreneur, Chad Howse, it's proved to be very profitable.

When he first started out in the online business world, he went years without making money.

He went to mastermind groups and received advice from successful peers, but ultimately their ways didn't work out for him.

It wasn't until Chad realized his ideal customer was himself that everything changed.

He began writing sales copy and other useful content in his unique voice that answered his own problems.

Before he knew it, people resonated with his journey and began buying from him including his popular product, The Man Diet.

For Chad, being authentic was an incredible strategy.

During this interview, you'll learn...

• The importance of figuring out who your ideal clients are and how to use your authentic self to connect with them

• Why it's vital to “write to yourself” when creating emails, sales copy and information products

• How you can boost your email list and attract more business by having calls to action and opt-in forms tied in with your content

To find out more about Chad, visit here.

To learn about The Lost Art of Discipline ebook, go to this website.

To find out about the book, The Practicing Mind, click this link.

The law of reciprocity.

Ever hear of it?

Basically, it's when someone does something nice for you then you'll have a deep-rooted psychological urge to do something nice in return.

This universal law has been used in persuasive marketing and advertising for years now.

But, what if you could genuinely give something of value to potential clients for free because you actually want to help them?

You might be thinking, “Wait a second, FREE? Why the heck would I do that?”

Our guest today, David Sargant, who is an expert that shows coaches how to use digital marketing to get the visibility and credibility they need to grow their businesses, feels giving away your useful content is a great way to endear yourself  to prospects which can lead to win-win opportunities.

During this fun and inspiring interview, you'll learn...

• Why providing free takeaway value will build trust with potential clients by letting them know you're credible and not in it for a quick buck

• Why it's important to plant seeds by helping people take action towards their goals

• The importance of being strategic so you can give your content to your ideal market

To find out more about David, visit here.

To download his free gift, click this link.

Addiction.

Whether it's with drugs, alcohol or whatever else, it can ruin lives.

New York Times best-selling author and entrepreneur, Anna David, had her battles with it.

Her life went down a turbulent road until it was time to change course before it was too late.

Today, she's been sober for over 16 years.

She has now found a new way to monetize her writing expertise and has created helpful content to assist others who are looking to conquer their personal challenges.

During this interview, you'll learn...

• Why you must stop being a victim, take accountability and realize you can now play a part in your own success

• Why the best way to sell is to give

• Why you shouldn't be afraid to invest in your education

To find out more about Anna, visit her website here.

The Man In Motion.

For many across the globe, our guest today is a shining light for those with disabilities.

On March 21st 1985, Rick Hansen, who is a paraplegic, embarked on a world tour where he wheeled himself across 34 countries and 4 continents to prove the potential of people with disabilities and to inspire a more accessible world.

If Rick didn't have the right attitude, the above probably would have never happened.

At age 15, he suffered a spinal cord injury during a pickup truck accident.

It was a major hit to his athletic dreams, but he found a way through mentors to reshape his mindset to get his life on track.

Even during his Man In Motion Tour, he had doubts about completing it, but with some encouragement from a friend, he continued.

Today, he runs The Rick Hansen Foundation and remains an inspiration to millions.

During this powerful interview, you'll learn...

• Why you need to remind yourself what your big WHY is regarding your goal

• Why you shouldn't worry about things you can't control and focus on the things you can

• Why you should practice gratefulness every day

To find out more about Rick and his foundation, visit here.

To download The Market Authority Blueprint mentioned in this episode, click this link.

Garage to global.

For our guest, Business Network International (BNI) founder, Dr. Ivan Misner that was his journey.

He started his organization in a spare room above his garage then kept growing it and now BNI has over 7900 chapters which generated 8.8 million referrals and $11.1 billion dollars in business in 2016.

He calls himself a 20-year overnight success story.

It didn't come easy, but he has trusted tips that can hopefully help you avoid some mistakes and build the profitable business you've always wanted.

During this fascinating interview, you'll learn...

• To never treat networking like a face-to-face cold call opportunity

• Why you should do 6 things a thousand times but not a thousand things 6 times

• Why you must hire those that have ignorance on fire instead of knowledge on ice

To find out more about Dr. Misner and BNI visit here. 

To read Ivan's blog, check out this link. 

To download The Market Authority Blueprint mentioned in this episode, click here.

Fifteen years old.

That was the age of our guest, Marie Diamond, when her life changed forever.

She was run over by a truck and declared dead.

Miraculously, she survived, but while she was “on the other side”, she felt a calling to enlighten more than 500 million people world wide.

Once she returned, she began her crusade. 

After many experiences, she'd land a place in the wildly popular 2006 film, The Secret which enabled her to transform the lives of millions of people.

Today, with her powerful vision in mind, she continues to assist her clients through various speaking engagements, workshops, webinars and other products.

During this interview, you'll learn...

• The power of developing a vision that aligns with your values and resonates with future prospects

• How changing your environment, including your office, can positively affect your business success

• Why you should always be living your brand

To find out more about Marie visit her website.

To learn about her Energetic Branding Boot Camp, click here.

To download The Market Authority Blueprint mentioned in this episode, explore this link.

Podcasting.

It's red hot right now.

There are over 300,000 podcasts in the world.

Entrepreneurs are jumping in because of a podcast's ability to reach niche audiences with easily consumable, on-demand audio content that couldn't have been accessed before.

Does that mean it's right for you and your branding strategy?

Well, it has certainly worked for our guest, Health & Wellness expert, Dr. Jesse Chappus who is the co-host of the popular Ultimate Health Podcast.

During this interview, you'll learn...

• How a podcast can make you money and elevate your brand exposure

• What level of commitment you'll need to consistently deliver a high quality show

• The importance of taking care of your health during your podcasting journey

To find out more about Jesse, visit his website.

To learn about The Ultimate Health Podcast, check this out.

To download The Market Authority Blueprint mentioned in this episode, click this link.

Tragedy.

At one point or another, we all come face-to-face with it in some capacity and today's guest, Kelly Lee Bennett is no different.

During her most turbulent years, there were horrible things in her life such as murder, rape, kidnapping and a bout with Post Traumatic Stress Disorder (PTSD) to name a few.

For many, after being exposed to those events, they'd either be heavily medicated, locked up somewhere or even worse.

Kelly was one of the fortunate ones.

Today, she leads an extremely happy life operating her successful executive coaching business.

So, what helped her navigate through those rough waters?

One of the life savers was being surrounded by the right people who gave her the support she needed.

Now, her days are filled with joy and meaning.

During this interview, you'll discover...

• The importance of trusting your gut when making business and personal decisions including what people to allow in your life

• Why you must not be afraid of making mistakes since they can prove to be extremely useful

• Why you should concentrate on having more fun and purpose in everything you do

To find out more about Kelly, visit this link.

To download The Market Authority Blueprint mentioned in this episode, click here. 
 

6 seconds.

That's all you have to convince a prospect, who is scrolling on her smartphone, to check out what you are promoting.

Let's face it, we are bombarded with marketing messages everyday, so how will you attract your ideal clients through the noise?

Today's guest, Alan McLaren, who is the CEO of the creative marketing agency, Infinity Comm, has some ideas.

During this interview, you'll learn...

• The importance of getting back to the basics by making sure your offerings are worth promoting

• Why creativity is a key factor in setting yourself apart from your competitors

• Why word-of-mouth advertising is still a crucial marketing tool even in the digital age

To find out more about Alan and Infinity Comm, visit here.